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Posts Tagged ‘logo design’

Why Logo Design Contests are Bad for Business

By brianm | July 20, 2016
logo

If you own a business, you need a logo, don’t kid yourself. Some people choose to leave the job of creating that logo to a professional. Others, well, let’s just say there are people who will go to great lengths to save a buck. Any artist who knows the value of their work won’t compete in such a thing…

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Logo Design Psychology

By brianm | May 23, 2016
color, color pickers, color matching, logo color, logo design

Advertising is as big as it has ever been. It is a tool that seems to rule the world and to tell people what they want and need, even if they don’t know it. The clearest way to create an image of your brand in people’s minds is to design a simple, creative and memorable…

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The Essential Elements Every Good Logo Needs

By brianm | May 8, 2016

What kind of statement does your logo make? Is it colorful, clean, and/or creative? Does it ignite enthusiasm, relay power, or exude spirituality? A recent study and infographic created by the company Deluxe reveals the impact your logo design makes. Plus, they include the three design elements every memorable logo needs. Interesting findings from the survey/study…

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Logo Design for Responsive Websites

By brianm | April 24, 2016

The modern logo has to work harder than ever before. In the past, a company logo was perhaps intended simply for a shop sign and printed in local newspaper adverts. Today’s logos have to work with a growing plethora of smart devices with varying screen sizes and resolutions, displaying responsive websites. Read more about it…

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Building the Best Damn Logo Design for Your Business

By brianm | March 1, 2016
inspiration

The business of designing your company logo is of utmost importance. While a logo design may seem like a peripheral part of your business, it is the visual embodiment of what your business represents. Your audience will associate your business with how your logo looks and what feelings your audience can draw from it. Read more…

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50 Best Logos Of 2015

By brianm | November 24, 2015

The best logo designs of 2015, amazing collection of top logos of 2015 based on logo concept, story board, unique idea and design. We believe that effectiveness should be based on how quickly the idea spreads and how much people want to spend time with the brand. In essence – a good idea should be able…

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You’ve Never Seen The Ghostbusters Logo Like This

By brianm | November 1, 2015

A nice tribute to the work of producer and designer Michael C. Gross. Gross was one of the people primarily responsible for the Ghostbusters logo. There will be an art show showcasing different takes on one of the most iconic logos in movie history. Check out some of the samples HERE

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Did you notice that these 20 companies changed their logos this year?

By brianm | October 28, 2015

It seems that Google wasn’t the only one changing their looks this year. HERE is a brief article of the other companies who took the leap. It seems the theme was keep it simple.

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Adobe Wants Creatives to Mess With Its Logo, and It’s Actually Using Their Ideas!

By brianm | October 22, 2015

Nowadays, everyone wants to jump on the logo revamp bandwagon and some, if not most of them haven’t met the public with much success. Here is a refreshing take on the logo remake by Adobe. Check out the article HERE.

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The Power of Color

By brianm | August 31, 2015
color, color pickers, color matching, logo color, logo design

Branding, Identity, Logos…all things to consider when starting your business. Your logo speaks for you when you aren’t there. When it’s done right, it lets people know who you are, what you are about and how memorable you are. That’s why it’s the hardest thing to perfect.  Some of the most recognizable and successful logos…

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  • Navigating the World of SEO: Tips for Setting Realistic Goals
  • First Impressions Matter: The Impact of a High-Quality Logo on Your Business
  • Why Your Digital Footprint Matters: Understanding the Impact of Social Media on Your Business

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Inspiration

“I want to make beautiful things, even if nobody cares, as opposed to ugly things. That’s my intent.”

Saul Bass

“Good design is all about making other designers feel like idiots because that idea wasn’t theirs.”

Frank Chimero

“I strive for two things in design: simplicity and clarity. Great design is born of those two things.”

Lindon Leader

“Content precedes design. Design in the absence of content is not design, it’s decoration.”

Jeffry Zeldman

“Design is as much an act of spacing as an act of marking.”

Ellen Lupton

“The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design.”

Massimo Vignelli

“Great designs are made by excellent use of white space, and plenty of it.”

Ellen Lupton

“Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.”

Charles Eames

“If design isn’t profitable, then it’s art.”

Henrik Fiskar

“Before you set out to create a design, ask yourself what the end goal is. Then create a design that helps that goal be met.”

Charles Eames

“More people will pay you money to help them achieve a monetary goal than will pay you to give them something pretty to look at.”

Henrik Fiskar

“Practice safe design: Use a concept.”

Petrula Vrontikis

“Create your own visual style… let it be unique for yourself and yet identifiable for others.”

Orson Welles

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